Shopify Checkout Customization

While Shopify sites have always offered some customization, there was a time not too long ago when a Shopify site looked more like Shopify than your brand. The last holdout was the checkout, but for Shopify Plus customers, that's no longer the case! Now, brands can customize their checkout to better reflect their identity and meet their specific needs.

What is Shopify checkout customization?

From its launch, the Shopify platform had relatively little option to customize compared to other ecommerce platforms, meaning that early Shopify sites were easily recognizable as such. However, as the platform has grown, Shopify has opened up more and more elements for customization - one of the latest of which is the checkout experience.

Brands can now add logos, change colours, add product up-sells and cross-sells, live chat functions and much more to deliver a seamless, branded experience that can improve functionality, conversion rates, and customer satisfaction.

Our Shopify checkout customization service

Our designers and developers work closely with your brand to create a checkout experience that's truly yours. It not only looks and feels unique but also provides the functionality customers want.

This helps boost AOV, build trust, and encourage repeat purchases. As a Shopify Plus customer, we can refine almost every checkout element and implement features like product recommendations, cross-sell and up-sell options, express checkout, trust badges, account creation prompts, subscription prompts, points programs, and more. All designed to improve your AOV and LTV.

Our Shopify checkout customization champions

Our customization experts have decades of experience implementing unique Shopify solutions, and have been providing custom checkouts for brands big and small since the option became available.

Vince Hollywood Head of Engineering

Barry Goffett Head of Development

Liam McKenna Senior Front End Developer

Matt Bevan Senior Front End Developer

Josh Oakes Front End Developer

Steven Henderson Front End Developer

Matty Johnson Front End Developer

Jamie Baker Front End Developer

Michael Gainford Front End Developer

Richard Parnaby-King Back End Developer

Nathan Hogan Project Executive

Front End Development Services

With FED touching almost every aspect of your website, the number and reach of services is extensive - but all of them contribute directly to the functionality and usefulness of your site, and by extension it’s visibility in search.

→ Theme Development

Whether you want a custom Shopify Plus build from scratch that truly reflects your brand and your customers' lifestyle, or you're ready to customize a premade theme to fit your needs, our Shopify-accredited team will make sure the platform delivers what you need to succeed.

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→ Site Speed Development

In recent years, Google has been pushing webmasters to boost site speed, offering the carrot of a slight rankings bump (though they're tight-lipped about it - thanks, Google). While a ranking boost is great, the real win is the significant positive impact on conversion rates.

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→ Shopify 2.0 Upgrades

Shopify 2.0 offers more opportunity for customization, better app integrations and more besides. While the process of upgrading can be performed by most Shopify store owners, if you have a custom theme or unique integrations, our experts can help you make the transition seamlessly.

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→ Development Retainer

Whether it’s the result of a CRO experiment, a UX or UI review, your site has just hit the limits of its functionality, and you need more, it often pays to have development talent that you can access quickly to make the changes necessary to continue the growth of your brand.

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→ Shopify App Development

Need to create Shopify functionality which can be implemented on your own, or multiple branded sites? Our experts can make sure there’s an app for that. Shopify's APIs allow the freedom and flexibility to create truly bespoke functionality outside the “standard” Shopify offering - that’s where Shopify App development comes in.

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→ Migration & Replatforming

Migration and replatforming is a lot like upgrading the location of your flagship store. You could be looking for more footfall, a location with a little more prestige, or a better return on your business rates. Our team makes sure that everything moved to your new store, ready, gleaming and welcoming for the grand opening.

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→ Bespoke Tracking

No two businesses are alike. No two tracking requirements are, either. We make sure you’re able to collect the data you need to make smart choices.

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→ In-housing Functionality

During the lifespan of a Shopify site, there’ll be times when growing and scaling a brand leads to you outgrowing some of the apps that were essential during your formative years. Whether that’s because it isn’t capable of scaling with you, or the need for other, more important features are beginning to cause performance issues, in-housing functionality can be the answer.

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→ UX & UI Development

From site navigation to all the fun things you can do with buttons, user experience and user interface development plays a vital role in how every single customer experiences your website (and interacts with it, to be fair). Providing the best customer experience isn’t just a ‘nice-to-have’, it can be the difference between a sale and an abandoned basket.

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